ABOUT SPONSORSHIP AUSTRALASIA

With a mission to strengthen and advance the critical role that corporate sponsorship and partnerships play in the Australasian marketing landscape, SPONSORSHIP AUSTRALASIA (SA) provides its members with professional development and networking opportunities through education programs, information exchange forums and research projects conducted on national levels.

Established in 1993, SA (formerly Australasian Sponsorship Marketing Association, ASMA) continuously strives to develop new and better ways for companies and brands to partner with sports, arts, events, entertainment, nonprofits, and causes — for mutual benefit.

Showcasing best practice and advocacy, the vision of SA is to provide a unified voice to support all industry practitioners including Corporate Sponsors, Sponsorship Consulting Agencies or Organisations seeking sponsorship; building value, demand and understanding.

Run by dedicated industry professionals who work on a voluntary basis, SA has a strong membership base with active chapters in Melbourne, Sydney and Brisbane.

Who's Who

Sponsorship Australia (SA) represents the who’s who of  the Sponsorship Industry. Members cover all sectors of the industry:

• Cause Related Marketing and Corporate Social Responsibility Specialists
• Corporations and Government Sponsorship Managers and Directors
• Event Managers
• Marketing Managers
• Media Representatives
• Measurement Agencies
• Sponsorship, PR and Advertising Agencies
• Sponsorship Seekers from Sport, the Arts, Community, the Environment, Not for Profit Organisations and various levels of Government
• Sponsorship Strategists
• Suppliers
• Procurement Agencies